Strong smells cue our brains to stop eating
If you're dieting, you might want to avoid smelly foods. Researchers in the Netherlands conducted a study in which subjects had the fun task of squeezing vanilla custard into their mouths, while custard aromas were wafted past their nostrils.
When a stronger smell was used, the subjects reduced the amount of custard they were squeezing into their greedy faces.
One explanation for the phenomenon: Richer smells may fool our brains into thinking the food is richer and higher in calories, leading us to hold back.
Do you find smell impacts how much you eat?
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Mike Gallagher
Freelance writer with a passion for travelling
