Invisible Mercedes cruises the streets of Germany

Mar 4, 2012 - 17:54
Oct 20, 2015 - 18:20
 0  2
Invisible Mercedes cruises the streets of Germany
Mercedes-Benz Invisible Car Campaign

Luxury car manufacturers usually want their vehicles to be seen. Not Mercedes-Benz, which has concealed its new F-Cell vehicle in the most creative use of the invisibility cloak since Frodo hid from Sauron. Mercedes covered one side of its hydrogen-powered minivan with LED panels, then attached a DSLR to shoot video on the other side, creating the illusion that the zero-emissions car (\"invisible\" to the environment) is also physically invisible as it barrels around Bavaria.

Some YouTube viewers are wary of the manufacturer's approach (one commenter was, \"Invisible car = anticipated car crash\"), but general reaction includes appreciation for both the manufacturer's marketing innovation and socially conscious product. Plus, as one fan points out, \"I can park anywhere I want now!\"

How would you react if you saw this car on the street?

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Mike Gallagher Mike Gallagher is a Georgia-based freelance journalist covering local news, community developments, and regional issues that matter most to residents across the state. Writing for Georgianewsday.com since 2016, Mike has built a reputation for clear, balanced reporting and a strong connection to the communities he serves. His work spans city council decisions, school board updates, small business features, public safety reports, and statewide policy changes. In addition to local coverage, Mike occasionally reports on state politics and national headlines, offering readers context on how broader decisions impact Georgia communities. Known for his steady, fact-driven approach, Mike prioritizes accuracy, fairness, and accessibility in every story. Whether covering a town hall meeting or breaking political developments, he aims to inform readers with clarity and integrity. Outside the newsroom, Mike remains actively engaged in Georgia’s civic landscape, always seeking the next story that shapes the state’s future.