Americans To Online Advertisers: 'Do Not Track Me'
Most Americans do not want to be tracked by online advertisers, according to a new Gallup poll released Tuesday.
Major marketers such as AT&T are increasingly tracking users' habits on the web so they can better deliver specific ads to specific kinds of people. The practice, known as behavioral targeting, has come under a renewed govement scrutiny, specifically by both the Obama administration and the Federal Trade Commission.
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Mike Gallagher
Freelance writer with a passion for travelling
