New York bar 'The Way Station' charges women 77% of tab to draw attention to gender pay gap

Bars all over the world run various promotions – happy hour, $1 off, two-for-one. But how about charging 77 percent of the tab?

On Tuesday, The Way Station in Brooklyn, New York, charged women 77 percent of their bar tab in an effort to draw attention to the gender pay gap.

The Way Station’s website says:

“According to The White House, full-time working women ea just 77 cents for every dollar a man eas. That’s some shameful (expletive). So The Way Station is going to do something about it. On July 7th, or 7/7, this dubious honor will be recognized by charging all women 77% of what they owe, all night long. Your tab is $30? You pay $23. Want a $9 single malt Scotch? It’s only $7. And all $7 tap beer will be just $5. Let’s level the playing field, even if it is just for one night. Women deserve better. Recognizing this discrepancy is just a start."

“I have three sisters. The majority of my staff and friends are women,” Andy Heidel, owner of The Way Station, told The Guardian. “I thought this would be a great way to even the playing field – even if it was for one night only.”